Memorial Day Sale | Save $75 Off Premium & 30% Off the Entire Store!

Gear & Apps Broncolor Siros L 800ws Review | A Class Leader
By Brittany Smith on May 23, 2018
Digital medium format photography was once out of reach for most photographers, but the wave of newer, less expensive...

Home firmware update

Gear & Apps Fuji Announces Fujiflm GFX 50S 240mm Lens & 1.4 Teleconverter + 6 Camera Firmware Updates
By Holly Roa on April 11, 2018
Lots of new stuff from Fujifilm for most of their best cameras
News & Insight Canon 5D Mark IV Firmware Update | Fixes & Corrections
By Kishore Sawh on April 5, 2018
Canon continues pushing product 'differentiation'
Gear & Apps Nikon Upgrades D850 With First Major Firmware Update | 1.01
By Justin Heyes on January 17, 2018
Nikon is trying to make its best even better.
News & Insight Sony Announces Firmware Update 2.00 for a9 | Improved AF-C and addition of IPTC Metadata functionality
By Brittany Smith on January 11, 2018
Mirrorless cameras have indeed established themselves as a major player in the future...
Gear & Apps Fuji Firmware Updates | X-Pro2 Gets 4k, Tethering, And A Little Something For X100F, X-T20, X-T1
By Holly Roa on December 23, 2017
Fujifilm, famous for their consistent ‘kaizen’ updates that keep their cameras...
Inspiration Sony A7Riii Firmware Update Released | Mac Users Take Note
By Kishore Sawh on December 11, 2017
Mac users running High Sierra running into problems: you are not alone.
News & Insight Hasselblad Announces Firmware 1.19 Update for X1D-50C | The Good Keeps Getting Better
By Brittany Smith on October 24, 2017
In what may have felt like an eternity plus a fortnight for an anxiously awaiting...
News & Insight Sony A9 Firmware Update | Addressing Overheating Warning Functionality
By Kishore Sawh on June 6, 2017
Sometime last week the Sony A9 got its first real dose of some bad press, and by bad I...
News & Insight Fujifilm X-Pro2 & X-T2 Are Getting Major Upgrades Via Firmware Update
By Kishore Sawh on March 23, 2017
Fujifilm X-series owners will likely speak highly about their gear – even when...
News & Insight New Firmware for Sony A7R II Adds Camera Stability & Support For New Wireless Radio Triggers
By Justin Heyes on August 21, 2016
Sony brings some decent changes through firmware updates