Press Release

Flashpoint Announces Its New Flagship Light – The XPLOR 1200 Pro R2
Flashpoint Announces the XPLOR Power 1200 Pro R2 Flash - Flagship Model of R2 Portable Flash Series Now Available at Adorama

Tamron Launches The Worlds First All-In-One Zoom Lens For Sony E-Mount – The 28-200mm F/2.8-5.6 Di III RXD
Tamron has just announced the launch of the 28-200mm F/2.8-5.6 Di III RXD (Model A071), an all-in-one zoom lens for Sony E-mount full-frame mirrorless cameras. The lens is scheduled to be available on June 25 at $729(USD). Due to the spread of COVID-19, the release date or the product supply schedule could be delayed.

Curves & Apple Pencil Pressure Sensitivity Come To Photoshop on iPad
Today, Adobe has released updates to Fresco, and Photoshop on iPad that are sure to make some users quite excited. ...

Nikon’s Latest Financial Statements Warn of “Extraordinary Losses” Due To Covid-19
This week Nikon Corp released two financial statements recognizing, and warning investors of "extraordinary losses" related to the COVID-19 Pandemic

Flashpoint Announces The XPLOR 300 Pro Monolight
The Flashpoint XPLOR 300 Pro is a powerful yet compact 300W strobe light, built on the renowned R2 series of wireless flashes.

Sony Expands Full-Frame Lens Lineup With A New 20mm Ultra-Wide F1.8 Prime Lens
The New FE 20mm F1.8 G from Sony is the widest full-frame prime lens in E-mount lineup.

Fujifilm Announces Latest INSTAX Mini Camera – The Mini 11
More fun news for instant film fans came out this week, Fujifilm has announced the launch of INSTAX Mini 11, ...

Elinchrom Launches Their Next Generation of Flash Units; The ELC 125 & ELC 500
Master your next adventure with the new generation of elinchrom studio flash units.

Sony Announced the New Xperia 1 Mark ii – The Power of a Sony Mirrorless Camera in a Smartphone!
Sony’s New Flagship Xperia 1 II Smartphone Delivers the Complete Creative Entertainment Experience, Offering the World’s First Smartphone with up to 20 fps Continuous Shooting Capability

Nikon Delivers Powerful New Innovations – The Nikon D6 Flagship DSLR and Two NIKKOR Z Lenses
Nikon has officially announced the details, pricing, and release dates for the new flagship D6 camera, along with 2 new Z Series Lenses for Mirrorless: the 24-200mm f/4-6.3 and 20mm f/1.8

Fujifilm Announces New 45-100mm GFX Lens and GF Lens Roadmap
FUJIFILM Launches a new GFX lens, and announces the latest developments for G-Mount Interchangeable Lenses with a 2020 Roadmap - Exclusive 13-lens lineup, including 2 newly-announced lenses, provides comprehensive shooting coverage

Fujifilm Launches Compact & Lightweight Mirrorless X-T200 Camera
Introducing the X-T200 Mirrorless Digital Camera: A Fully-Featured Camera To Document Those Day-to-Day Moments