Announcement
Sigma Announces Pricing & Availability for its Line of Full-Frame Classic Art Prime Cine Lenses and /i Technology-compatible Cine Art Prime PL-Mount Lenses
The set of 10 Sigma Classic Art Prime Cine lenses will be available early 2020; Select /i Technology-compatible Cine Art Prime PL-mount lenses will ship in late December 2020
Leica Camera Announce Their 2nd Collaboration with acclaimed British designer, Paul Smith
Today, Leica Camera and acclaimed British designer, Paul Smith announce their second collaboration with the limited edition Leica CL ‘Edition Paul Smith.’
The New 47.3 Megapixel Leica SL2 is a Literal Powerhouse and You’d Be Crazy to Pass It Up
Two months ago, photos and specs of the new Leica SL2 surfaced and seemed like a dream. Now that dream has become a reality! Leica has made their official announcement of the new groundbreaking SL2 camera, standing at 47.3 megapixels and capable of shooting still images at up to 20fps, 4K video at 60fps, and do we even need to say the slow-mo capture rates? We do! 1080p HD slow motion at up to 180fps!
Olympus Introduces The New OM-D E-M5 Mark III Mirrorless Camera – Compact, Customizable, and Versatile
During PPE. Olympus announced its latest, (and LONG awaited), OM-D mirrorless camera, an impressive update to its compact and versatile OM-D E-M5 Mark II, the Olympus OM-D E-M5 Mark III Mirrorless Micro Four Thirds Digital Camera.
Samyang & Rokinon Release a 14mm f/2.8 Autofocus Lens for Canon RF Mount!
Samyang has officially announced and released it's AF 14mm f/2.8 for Canon RF mount, available for pre-order now and expected to start shipping in early November!
Lensbaby Releases a Color Expansion Pack for the OMNI Filter System
Bring color and mood into your imagery when using the Lensbaby OMNI Creative Filter System with the OMNI Color Expansion Pack. This expansion pack features an array of multi-colored films and gels, color crystals, a rainbow diffraction film, and a carrying case
Canon Officially Announces Development of the 1DX MK III and Launches Several New Lenses, Accessories, & Bundles!
Canon has officially announced the development of the EOS 1D X Mark III, a flagship DSLR that has more power, more speed, and more durability than its predecessor. Also announced are the pricing and bundle information for several new lenses, cameras, and accessories!
Exciting New Features To Come With The Fujifilm X-Pro3 Including 4k Video, A Hybrid OVF/EVF, And A Hidden LCD Screen!
Fujifilm has finally released the details of the X-Pro3 which has improved autofocus at -6EV, HDR Shooting, and a plethora of firmware enhancements!
Pricing & Details for Tamron’s Three Close-Focusing Prime Lenses For Sony E-Mount Full-Frame Mirrorless Cameras Announced
Tamron has announced the launch of three long awaited prime lenses for Sony E-mount full-frame mirrorless cameras: 20mm F/2.8 Di III OSD M1:2 (Model F050), 24mm F/2.8 Di III OSD M1:2 (Model F051), and 35mm F/2.8 Di III OSD M1:2 (Model F053)
Elinchrom Releases Complete Grid System For The Rotalux Lightshaper Softboxes – The ‘Rotagrid’
Throughout these years Rotalux has been continuously optimised and refined to become even better and photographers have been using the Rotalux system to shape light in nearly every way imaginable. But there's always been a missing piece...until now that is.
Leica M10-P ASC 100 Limited Edition Camera Is Finally Released!
The long awaited Leica M10-P "SC Asset" Limited Edition Camera was officially released this past week! Pre-orders are open now for this incredible new addition to the Custom Leica Family.
Nikon Z50, Three New Lenses, And A Controversial Battery Grip Announced Today!
The Nikon Z50, 3 new lenses, and a controversial Battery Grip were just announced! There's a ton of new gear gear to explore here with something to cater to beginners and pros alike!
