RECENT POSTS IN medium format
Fujifilm’s Pixel Shift Combiner Software Lets You Create 400MP Images!
Fujifilm’s new Pixel Shift Firmware (3.0) allows GFX 100 users to create 400Megapixel images!
Hasselblad Launches A $950 Speedbooster & Adapter | XH Converter 0.8
Hasselblad launches the XH Converter 0.8 – Unlocking a whole new set of lenses!
Phocus Mobile 2 Lets You Shoot Tethered With Hasselblad On Your iPhone
Phocus Mobile 2 for Hasselblad expands workflow portability with iPhone Connectivity
Hasselblad’s Smallest Medium Format Body Ever, The 907X 50C Now Available
Introduced as a concept in June 2019 and now available to purchase, the 907X 50C mirrorless medium format digital camera is comprised of the modernized CFV II 50C digital back and the brand new 907X camera body, connecting Hasselblad’s photographic legacy and future into one system.
Hasselblad Launches A New Underwater Housing Solution From Aquatech For The X1D II 50C
The reaches of Hasselblad cameras now go further and deeper with its collaboration with AquaTech in their new REFLEX Water…
Fuji Announces The Fujinon GF30mm F/3.5 R WR Lens And The Biggest Firmware Update For The GFX System Ever
Today Fujifilm announced the launch of the GF30mmF3.5 R WR, a wide-angle prime lens with a focal length equivalent of…
Fujifilm Announces New 45-100mm GFX Lens and GF Lens Roadmap
FUJIFILM Launches a new GFX lens, and announces the latest developments for G-Mount Interchangeable Lenses with a 2020 Roadmap – Exclusive 13-lens lineup, including 2 newly-announced lenses, provides comprehensive shooting coverage
Hasselblad Launches The Worlds Lightest Digital Medium Format Autofocus Lens – The XCD 4/45P
Designed to further the capabilities of all X System cameras* by taking high quality imaging even further out into the world, Hasselblad launches the new XCD 4/45P, the worlds lightest Digital Medium Format Lens
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