medium format
Fuji GFX 50S II | Medium Format Digital for $3,999
Fuji has announced their most affordable medium format digital camera yet, the GFX 50S II. Are you tempted yet?
Planning On Ordering The New Fuji GFX 100S? Be Prepared To Wait A While…
Just a week ago the long-awaited GFX 100S Medium Format system from Fujifilm was announced, but given the state of ...
Fujifilm’s Pixel Shift Combiner Software Lets You Create 400MP Images!
Fujifilm's new Pixel Shift Firmware (3.0) allows GFX 100 users to create 400Megapixel images!
Hasselblad Launches A $950 Speedbooster & Adapter | XH Converter 0.8
Hasselblad launches the XH Converter 0.8 - Unlocking a whole new set of lenses!
Film Photography Guide for Beautiful Photos
Demystifying film so you can get a jumpstart.
Phocus Mobile 2 Lets You Shoot Tethered With Hasselblad On Your iPhone
Phocus Mobile 2 for Hasselblad expands workflow portability with iPhone Connectivity
Hasselblad’s Smallest Medium Format Body Ever, The 907X 50C Now Available
Introduced as a concept in June 2019 and now available to purchase, the 907X 50C mirrorless medium format digital camera is comprised of the modernized CFV II 50C digital back and the brand new 907X camera body, connecting Hasselblad’s photographic legacy and future into one system.
Hasselblad Launches A New Underwater Housing Solution From Aquatech For The X1D II 50C
The reaches of Hasselblad cameras now go further and deeper with its collaboration with AquaTech in their new REFLEX Water ...
Fujifilm Announces New 45-100mm GFX Lens and GF Lens Roadmap
FUJIFILM Launches a new GFX lens, and announces the latest developments for G-Mount Interchangeable Lenses with a 2020 Roadmap - Exclusive 13-lens lineup, including 2 newly-announced lenses, provides comprehensive shooting coverage
Phase One Launches the XT – A Small “Travel Ready” Medium Format Field Camera for $57,000
Phase One wasn't about to be left behind with all the other brands making new camera announcements recently! Today they announced the new XT system - A portable field camera for the creative who needs BIG power with a small footprint!
Laowa 17mm Ultra-Wide Lens Arriving For Fuji GFX Medium Format | Why This is A Big Deal
That's 13.5mm to you, full-frame! Oh, and it's only $1199...
Venus Optics Announces Worlds Widest Rectilinear Lens for Fujifilm GFX – Laowa 17mm f/4 Zero-D
Venus Optics brings its 4th member of the Laowa “Zero-D” product line-up with the 17mm F/4 lens.
