WEDDING SEASON SALE! 30% Off Training Systems!

Your content will be up shortly. Please allow up to 5 seconds
Gear Rumors

Samsung NX1 Pre-Orders Disappoint, Price Drop Coming In January? | Rumor

By Anthony Thurston on November 17th 2014

It appears that despite the excellent reviews it has been getting, and its impressive spec sheet, the Samsung NX1 has not hit the pre-order expectations the company placed on the camera.


This news comes from, a site that is new to me, so take this with every grain of salt you would another rumor site and then some. But SCR reports that NX1 pre-sales are doing well in Asia and Germany, but are not meeting expectations in the US and most other EU countries.

The result of this, as for now, unofficial news is that come January, the company will drop the price on the NX1. The thing is, I am not sure how much lower they can go with it. The Samsung NX1 currently comes in at $1499, an impressive price when you look at its specs and its nearest competitor (the 7D Mark II) coming in at $1799.

[REWIND: NX1 Initial Impressions from Photo Plus]

If I had to guess, I would say a $200 savings at the most. That would bring the price of the NX1 down to $1299, just $100 more than the Canon 70D  (a good camera, but an outmatched camera when you look at the specs).


But this assumes that the “problem” with the NX1 is the price. That is really not the issue here, at least not as far as I can see. The problem here is the perception of Samsung in the photography community. Samsung is not known as a camera company, they are an electronics company, and the cameras they have made up to this point have been very consumer driven (at best). That, and the ‘Pro’ lens selection is very limited, so not many pros give Samsung -or by extension, the NX1– much of a look.

It will be interesting to see if this price drop actually happens, and if it helps the sales much at all.

This site contains affiliate links to products. We may receive a commission for purchases made through these links, however, this does not impact accuracy or integrity of our content.

Anthony Thurston is a photographer based in the Salem, Oregon area specializing in Boudoir. He recently started a new project, Fiercely Boudoir to help support the growing boudoir community. Find him over on Instagram. You may also connect with him via Email.

Q&A Discussions

Please or register to post a comment.

  1. Kyle Farris

    I think the real reason is that there are no legitimate professional (or even amateur) reviews of this camera anywhere on the Internet. Honestly, until I see a proper review, I won’t even consider this camera… even it it was $400. That’s just me, though.

    | |
    • Ian Moss

      This is an excellent pint. I certainly don’t have even $400 to throw away on something that might not be as good as it’s maker claims! Of course, if they want to send me one to test ……….. ;)

      | |
    • Ian Moss

      or ‘point’ even!

      | |
  2. Jim Collins

    I pre-ordered the NX1 kit after it was introduced at Photokina based on its excellent specifications. Last week I cancelled my order because Samsung has failed to provide cameras for the expert reviewers to review and because of unanswered questions I have about the camera. I refuse to spend that much money on a camera that no one has really tested. In addition to wanting to know if the production camera lives up to its published specifications, I have several unanswered questions that I posed to Samsung with no response – for example, is any kind of reasonable slow motion being inplemented in the production model (i,e, 96fps or greater in 1080p) and exactly how do we deal with H.265 4K footage in the present when Adobe Creative Suite products don’t support it yet.

    I think slow pre-orders for the NX1 are due to Samsung’s actions rather than the price and the fact that they are the new kid on the block when it comes to cameras. If real life reviews come out showing that the NX1 is every bit as good as their paper specs, and they show they are listing and responding to the questions people are posting about the camera, I think their sales will increase drastically.

    | |
  3. Scottie Nguyen

    I really think they should make or hire a third party to makena canon ef adaptor. The real problem the majority has EF lens and they dont want to buy a whole new series of lens to try out a camera from a manufacture that is new to the party. At least it is for me. They new to release a couple of standard lens like a 24-70 f/2.8 and several other commonly used focal length so there are options. Initially they can only get newbies who have commit. Who with Canon and Nikon will drop that to switch until they know there is a thirf party like metabones who will make an adaptor. And most people are waiting for the dxo scores. But with a good dxo score and 3rd party adapter i think many are will to try the 4k video !!!!

    | |
    • adam sanford

      I’m torn here. An adaptor is a nice on-ramp to make the transition easier, but I just don’t think you buy an adaptor to use on a 15 fps rig. A Nikon D7100 user converting over isn’t going to use an adaptor for his/her Nikkor glass on a Canon 7D2, right? They are going to bite the bullet and pony up for a decent Canon f/2.8 zoom to put on that body.

      I still think adaptors put you in a limited performance environment (AF, IQ, etc.) where you aren’t get the most out of your lens *or* your new body.

      I may be off-base here, but I think people thinking about another mount/brand should *rent* that new body (LensRentals is stellar) with a native lens and kick the tires hard over a three-day weekend with a lot of shooting. Then they can see the whole picture of what they may be opting in to (with ideal native performance), and size up if they are willing to convert or possibly buy-in as a second mount.

      I recognize the economics of conversation costs (or if it’s a 2nd mount, just getting those first 1-3 lenses), but it seems odd to pay a lot of money to ‘partially convert’ to a new body with old lenses and get saddled with softer shots and possibly dubious AF.

      | |
  4. Greg Silver

    It is too bad to see Samsung sales slump with this particular model. It seems so great as a body.

    However, I find it a bit premature to have a price drop because of lower pre-orders on a new camera from a vendor that’s significantly new to the industry. The specs are fabulous and I don’t see anything in the immediate horizon to challenge them.

    Glass, of course, is vital to the success of any camera and that may be the main factor for a slow start. However, I think they have enough decent lenses from what I can see to make a go of it.

    But like many others, I don’t typically buy any camera until the real world user reviews and benchmarks are out.

    | |
  5. adam sanford

    I think it’s a marketing miss, personally. Why is mirrorless fighting its way into the 7D2 / D7100 ‘action/wildlife/sports’ segment? Those photographers cling to their optical viewfinders like a family member — they will be the last style of photographers to move to mirrorless.

    | |
  6. Robert Moura

    To me for many years in the digital imaging I’ve seen many like Minoltas, Fuji Kodaks Dslr come and go leaving you behind having to buy all new equipement, I have been there.
    As for Nikon, Canon and Sony they been there thru the good and bad times.
    I would be very skeptical in venturing into something new.

    | |
    • Ian Moss

      Don’t Sony take Minolta lenses? The early fuji’s had nikon mounts, and the kodak dslr came in both nikon and canon mounts. You never had to buy all new equipment with the cameras you mention.

      | |
    • Ian Moss

      Yes, on paper it’s impressive. But in a hugely competitive market I can’t see myself buying into a completely unknown (at least to me) system.

      | |
  7. Nick Buchholz

    It will be difficult for Samsung to compete in this market. At least in the beginning.
    Like me, many people are not willing to preorder a $1’500 camera from an “unknown” manufacturer.
    I know Samsung make cellphones, TVs, washing machines, etc., but how good are their lenses?
    Being released at the same time as the 7dII might not have been the smartest move on their part. At least with the 7dII people know the brand and the glass. If the Samsung is as good as the rumours are telling us, the sales will pick up 3-6 months after release. Not sure what kind of pre-order volumes they were expecting…
    A camera system (both camera and glass) will have to be damn good for anyone to start with, let alone make a switch to. Sony has done well with stealing some Canon and Nikon shooters, but that is because it has a great sensor and great Zeiss glass.

    Don’t get me wrong. I’m hoping this camera is awesome because tough competition is good for us customers in the long run. I just think it will take a lot for Samsung to be as recognized a brand (in terms of cameras) as Nikon, Canon, Sony and Fuji.
    Good luck though!

    | |
  8. Adrian Jones

    They’d probably be better off with a A7/r/s me too product, aimed at pro-sumers, with a mount that can adapt to other lenses easily. Samsung Just hop on the band wagon.

    | |
  9. John Cavan

    I think the biggest factor in this is the lens equation, which is the achilles heel for many, but Samsung would definitely feel it more than others.

    | |
    • Anthony Thurston

      I agree with you about the lenses. I also think, as I mentioned above, that waiting almost 3 months after the announcement to ship the product was a big mistake, Canon/Nikon can get away with that crap because they have the history and brand recognition. Samsung has neither in the photographic Industry, and getting it in consumers hands while the buzz is hot is important. Samsung missed that boat.

      | |