Marketing for Photographers

How To Market More Effectively By Defining Your Target Market

Michael Henson

Businesses that make decisions without their ideal client in mind won’t be around long. Here are some tips to get you started on defining your ideal client today!

3 Things To Improve Your Photography Results For Little To No Money

Kishore Sawh

Some of the things that make the biggest impact on your photo work are things that require more thinking and less buying. It's improvement on the cheap.

The Costs of a Bridal Show For Photographers (Wedding Show 101- Part 1)

Andy & Amii Kauth

We had no idea what we were getting into but after this “wedding season,” we’ll be seven shows deep. Here’s what we've learned and here’s what you need to know if you are thinking about "doing a show."

Increase Revenue by Offering a Photo Booth Service

Pye

As a photographer, by offering more products, you can increase the value of your studio. In this article, I want to show you a Photo Booth that is affordable, easy to use, and attractive to your clients.

Make A Professional Impression With A Free Email Signature From Wisestamp

Kishore Sawh

Being professional in even the smallest business practice is good for you and your clients. Having a professional looking email signature is an inexpensive/free way to do that with Wisestamp

Pixbuf Releases Analytics Tool To Be Your Photography Analytics Source

Kishore Sawh

Mange your image posts on the major social media platforms, and see what's working an what's not with Pixbuf and its new analytics tool

What Is a ‘Pre-Wedding Photo Session,’ and Why Every Couple Should Consider One

Alice Houstons

Asian couples have a tradition of taking pre-wedding photos (completely different from engagement sessions). Here's why we should adopt this tradition and how you can break into this market.

using-facebook-to-market-photography-business

7 Things You Should Consider Before Running a Facebook Contest For Your Business

Max Bridge

Running a Facebook contest to promote your business is a great way to advertise yourself. Check out the 7 things I learned while running my first Facebook contest.

5 Tips For Gaining Facebook Business Page Likes From Potential Clients

What are some ways that we, as photographers, can gain a following of legitimate potential local clients on Facebook without paying a dime?

‘What Should I Charge?’ | Joel Grimes

Kishore Sawh

it is probably the first roadblock we come to when deciding to make photography a business, and not the last to overcome. Here is some insight, and practical advice on pricing your business

Why Your Photos Get No Likes, And Why Ones Much Worse Do Much Better

Kishore Sawh

Through one Redditor's experiment, we can see how far the value and reach of social interaction is in self promotion

Headless Sightings: A Quirky Photo Series As Seen Around the Streets of Los Angeles

Hanssie

Krocky Meshkin's Headless Sightings is a quirky paranormal series that created much buzz thanks to some creative marketing efforts.