branding

build photography brand

7 Steps to Branding For Photographers

Sean Lewis

Small businesses like photography studios can build a solid brand that consistently attracts loyal customers.  We can still speak to our target audience, build hype, and stand out in our local markets; and in this article, we'll review how.

Memorable Wedding Client Gift Ideas for Photographers

Alice Houstons

Smart wedding photographers (and commercial photographers) know that a little thought goes a long way. Client gifts are fantastic ways to keep your clients talking about you to their friends and family.

Buying Followers for Instagram | The Bright & Dark Side Of Buying Likes, Comments, & Followers

Jennifer Wu

Learn about the pros and cons of buying engagement for social media marketing.

How To Market More Effectively By Defining Your Target Market

Michael Henson

Businesses that make decisions without their ideal client in mind won’t be around long. Here are some tips to get you started on defining your ideal client today!