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Using the keyword planner The next step involves putting these potential keywords in the Google Keyword Planner to determine search volume. In this step, we are looking for validation that our potential keywords are actually being searched. In addition, we’re…

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Q&A Discussions

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  1. Janis Loran

    Are there any other tools to help compare and select appropriate keywords

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  2. Michael Malvitz

    Is the Ad Words tool still free?  I am trying to find the tool and can only pay for an ad through google ad words express.

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    • Erich Mecherle

      You can switch back and forth between AdWords and Express in the menu.  The keyword planner doesn’t seem to be as robust as the screenshot above, basically just allowing you to add keywords and it will tell you the ranking.

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    • Christopher Lin

      They are now requiring that you sign up for an account and start a campaign.  However, you can immediately stop that campaign and you won’t be charged anything.

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