Remember Your Job and Slow Down | Transcription

Welcome to Chapter Two. We’re going to be giving you guys some advice, talk about equipment, camera settings and more. Now, number one, the first bit of advice I want to give you here is, as a portrait photographer, I want you all to remember your primary job. That job isn’t to capture the most amazing compositions, take thirty minutes to set up perfect lighting, use the best cameras and get the sharpest images and perfect your background bokeh. Your primary job is to make people look good. If you can make your clients look good, then your clients are not going to complain and you’ll never be hungry for work. My number one recommendation to you is going to be to slow things down. Let me say that again, slow down. Slow it down, people. You shouldn’t be going out and trying to shoot any and everything on a single shoot. You shouldn’t be going for ten locations and a thousand poses and so forth. Slow down. Take your time. Make sure that every shot you take is worthwhile. Make sure that you’re posing is solid. Watch the details and the hair and wardrobe. Make sure that the lighting is flawless and that your composition, camera settings are both correct. Take your time to mind all these details in making your clients looking good.

You’ll find that overall your images are going to look better, your clients are going to look better and your business, well, it’ll be doing better, too. Let’s talk about slowing things down when a client shows up late. You’re bound to have clients that show up late to a shoot sooner or later. It happens. If a client shows up thirty or sixty minutes late to a shoot, don’t try and speed your way through every location and scene just so you can cover everything you would have on the mood board were they on time. Instead, when the client arrives, let them know that due to the late start, you’ll have to cut a location or scene from the shoot. Ask them what they prefer and what is important to them. Let them make the decision. Then approach the shoot the exact same way you would if they were on time. Take your time shooting and perfecting each shot and each scene that you have time for. Remember, if a client is late, they can’t really complain that you weren’t able to get the variety and scenes and looks, well, because they were late to begin with. There’s nothing to complain about with that.

If you do a poor job on making a couple look good and minding the details, the flyaways in the hair, the lighting, the poses, the expressions, these are things that they can and definitely will complain about. It doesn’t matter if you say, “Well, I was rushed.” Always remember your number one priority, make your client look good and slow things down