Presence and Charisma

Do you want to be charismatic and command attention? The good news is that charisma can be learned. To have presence, be present. This concept rests within the core of charisma:

  • Remove all distractions and focus solely on the person you are talking to
  • If you are on a shoot, put the camera down when talking to your clients
  • Avoid looking at your cellphone, watch, or other distracting devices

Three simple techniques (from “Charisma Myth” by Olivia Fox Cabane):

  • Lower intonation at the end of sentences
  • Reduce how quickly/often you nod
  • Pause for Two full seconds before speaking

Be careful, however, to carry presence and authority with warmth, or else risk being viewed as arrogant.