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Business Course Two | Photography Pricing & Product Design

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There’s nothing wrong with making a deal when both parties mutually benefit.

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Q&A Discussions

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  1. Robert Slippey

    Question, in a few of the previous videos you’ve talked about deals when just getting started and just getting people in the door, is it acceptable to lower your margin considerably to make those deals happen? I only ask because even my MVP package which I thought was priced rather high for my area is too low and leaves no room for deals or any type of get them in the door pricing.

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  2. Scott Madrigal

    Question regarding the business workshop section 201, (yes I know I was in the chair in the room but due to some family issues photography has been on a back burner.) 

    Here’s my question…

    The MPC makes total sense from a standpoint of calculating your package price based on your labor hour costs, but how do you factor in your CODB and your COGS into your a la cart and your package pricing?

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  3. Matt Chesebrough

    Thanks so much for all the insight you are sharing in these courses. You’ve opened my eyes to what I need to be doing as a small business owner. At first, I found starting the business to be quite overwhelming, but through these courses, I’m developing more confidence and affinity for the business of photography. 

    From a teaching standpoint, Pye, you kill it! Your breakdowns are on point. I appreciate the bulleted lists and points of emphasis you highlight in your text. I can’t wait to get started on Courses 3 and 4. Thanks so much. Take care.

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  4. Nic Hilton

    Okay I get it it now! Thank you. Loving the course

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  5. Nic Hilton

    I have a question for that minimum pricing calculator. 

    Say you want to pay yourself 50 dollars an hour for a 3500 dollar wedding. After you enter in the info into the MPC, it says its too low, even though you may still be left with a 1500 dollar margin. I’m confused because you still made the money, the business still profited, but it says too low? Is that too low for a deal? or is it trying to show me that I am still making a 1500 dollar margin?


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    • Pye Jirsa

      Nic, it’s based upon the margin that you can customize. The only reason it’s returning “too low” is because the margin percentage is higher than the final $1500 left over. Adjust your desired margin based on your experience and current goals, it comes with the numbers that we’ve set up for our studio. 

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Business Course Two | Photography Pricing & Product Design