They are by no stretch of the imagination, absolutely some of the most visually beautiful women on the planet, with body measurements so unreal and features so striking that pretty much make them goddamn unicorns. But in this day and age, even they, it seems, aren’t without wanting of a little dodge & burn and liquify. They are human after all, but it seems a retoucher and editor have decided they should look a bit less, well, you’ll see…
An image posted online on their Facebook page not long ago shows a VS model ass-backwards to the camera to show off their new ‘cheeky’ underwear. The lighting is pretty, their skin is flawless, the hair as lustrous as the mane on the dog from Neverending Story, but something was amiss. The left thigh and butt cheek of the model show clear signs of over-tampering in Photoshop, to the point that they blend into one another. There’s also signs of mishandling on the upper right arm, but it’s not quite the main attraction.
This isn’t the first time VS has been caught over-shopping their models, and I’ve met a few of the VS Angels in person on more than a few occasions, and most don’t look like the average mortal, even in the casual settings we were in. So it really begs the question:
Especially when we consider the traction that positive body image has been making, and that companies like Aerie, another underwear brand, has allegedly stopped airbrushing their models entirely, it seems strange.
I personally have no issue with models being photoshopped, as long as it’s not within a hair’s breath of a parody, nor do I have an issue with brands picking the most stunning women out there to represent their product. I don’t subscribe to the ‘let’s market the average person to the average person’ mantra at all. However, I hope images like this don’t serve to act as a precedent for other photographers. More than anything, it should be a cautionary tale to once again take care in your retouching and always err on the side of ‘less.’ Discretion is the better part of valor…and retouching.
Source: Business Insider