Another day, another round of CP+ announcements. This time we have Tokina getting in on the action and announcing a new lens that is sure to catch some attention.

Tokina-AT-X-24-70mm-f2.8-PRO-FX-lens

Earlier this morning, Tokina announced their new 24-70mm F/2.8 PRO FX lens. The new lens is made up of 15 glass elements in 11 groupings, and weighing in at around 2.2 lbs. Design wise, the lens continues with that standard Tokina look that has been around for quite a while, giving it a rugged look and feel.

Tokina AT-X 24-70mm F/2.8 Pro Specs

  • Focal length: 24-70mm
  • Open F value: f/2.8
  • Lens construction: 15 elements in 11 groups
  • Angle of view: 84.20° ~ 34.49°
  • Minimum focusing distance: 0.38m
  • Macro maximum magnification: 1: 4.73
  • Maximum diameter × total length: φ89.6 × 107.5mm
  • Weight: approximately 1,000g

I think that this is an interesting move on Tokina’s part, one that will depend greatly on how they price the new lens. Too much, and photographers will likely just go with a brand name lens; finding that happy medium spot is the tough part.

[REWIND: Nikon Announces New 810A for Astrophotography]

Currently, we don’t have any pricing or availability for the new lens, but you can sign up to get notified as soon as this lens is available for pre-order.