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Sony_RX100M3_camera_EVF Announcements

RX100M3 Is Official, Sony Adds Popup EVF and Faster Lens

By Anthony Thurston on May 16th 2014

We have talked about the rumors about a new updated RX100M3 several times over the last several weeks and the official announcement finally came last night from Sony. The new RX100M3, as the title of this post states, comes featuring a new popup EVF, as well as a faster F/1.8-2.8 lens.

Overall, looking at this, it is definitely a worthy upgrade from the RX100M2, in my opinion. Some interesting features that stuck out to me, specifically, is the addition of Sony’s new XAVC S codec and clean HDMI output, meaning that this – like the RX10 – could likely be used as a run and gun camera for video. 

Sony RX100 III Official Specs


  • 20.1MP 1″ Exmor R BSI CMOS Sensor
  • BIONZ X Image Processor
  • Zeiss Vario-Sonnar T* f/1.8-2.8 Lens
  • 24-70mm (35mm Equivalent)
  • 1440k-Dot OLED Tru-Finder Pop-Up EVF
  • 3.0″ 1229k-Dot Multi-Angle Xtra Fine LCD
  • Full HD Video in XAVC S, Clean HDMI Out
  • Built-In Wi-Fi Connectivity with NFC
  • ISO 12800 and 10 fps Continuous Shooting
  • Manual Control Ring & Built-In ND Filter

The price for this “ultra” point-n-shoot is a little on the spendy side for a camera of that form factor, but the features set it apart from other cameras in that space. This is your quick grab-and-go camera for all but the most professional of uses. A camera for professional photographers who want top quality when not using their pro gear.

Officially priced at $798, it is still a very affordable option. This new RX100 III is expected to be available towards the end of June, but pre-orders are open now! If you are interested, head on over to B&H to get your pre-order in today!

So, what are your thoughts on this new RX100 III? Do you see it as a quality upgrade from the RX100 II? Leave a comment below and let us know what you think!

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Anthony Thurston is a photographer based in the Salem, Oregon area specializing in Boudoir. He recently started a new project, Fiercely Boudoir to help support the growing boudoir community. Find him over on Instagram. You may also connect with him via Email.

Q&A Discussions

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  1. Joseph Prusa

    Good little camera.

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  2. Lau

    The pop-up EVF, the new lens, the Bionz X processor (Zebra, XAVC S) and the new 5-axis image stabilization are worth the upgrade for me !

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