Anthony Thurston 
If you have been following the rumors for the last several months now then you should not be surprised by Fujifilm’s announcement today of the GFX 50R. This release is notable not only for the camera’s gorgeous rangefinder-style design but also for its incredibly affordable (by Medium Format standards) price. In a world where most …
While a lot of the photography industry was busy losing their minds over the latest full-frame mirrorless releases from Canon and Nikon, Fujifilm was busy releasing and launching their brand new X-T3.
SD cards, and specifically their build/reliability have been a hot topic of late. Thanks to several high profile camera releases that featured only a single card slot. In a stroke of somewhat perfect timing, Sony also recently unveiled their new ‘tough’ series of SD cards which are designed, mainly, to address these very issues. These new …
It is true, that much of the focus of late has been on the new mirrorless offerings from Nikon, and the potential new announcements coming from Canon and Panasonic. But none of these cameras are in the hands of the public just yet, one recently released mirrorless camera that is available to the public right …
For years camera manufacturers would release their cameras and barring any major flaws, those cameras would remain with their stock firmware for the duration of their lifespan. Fujifilm made a name for themselves soon after the launch of their X-Series cameras by launching cameras and then constantly improving them through firmware updates. Some of this, …
So, unless you have been living under a rock for the past 24 hours, you should have seen the news by now regarding Nikon and the official announcement of the new Nikon Z full frame mirrorless system. The launch included two full frame cameras, the high-resolution Z7 and the ‘all around’ Z6, along with an F Mount …
If there is one thing that most objective observers of the industry can agree on, it is that Fujifilm’s lineup of prime lenses is absolutely stellar; both in terms of their optical performance and usability. Among that lineup of prime lenses sits the 35mm F2 R WR, a lens that takes on an interesting design …
So maybe you just picked up a brand-new X-T2 or other Fujifilm camera and you are naturally now wondering what next to get in your quest for your Fujifilm kit. Maybe you have had a Fujifilm kit for a while now and are just stumped about where to go next. Regardless today we are going …
Fujifilm’s lineup of mirrorless cameras are unique in the industry both for their style and in that most of the mid to top tier bodies share the same sensor and processor; leaving little to no separation between them in terms of image quality. As such, it doesn’t matter if you are looking to purchase a …
