We, as photographers, all to often fall into the trap of creating what we think we need to create vs. creating for ourselves. If you’re a full-time photographer or an aspiring professional, it’s easy to feel the only way to “make it” is to do what everyone else is doing. That could not be farther from the truth. Yes, if you make your living off of photography alone, you might have to take on projects that don’t fulfill your creative soul to pay the bills. But, why not create for yourself and feed your creative soul to help pay the bills?
Using candid conversations, Cinematographer Andy Newman offers a beautiful look into the hearts and souls of artist in his ‘Why We Create‘ films. In the short film below, Nick Fancher, known for his work with ESPN Magazine and Jackthreads, offers insight into his creative soul. Explaining why shooting for himself has lead him to where he is today as a professional photographer.
For Nick, he felt that he needed to shoot weddings and families to survive as a photographer. He realized that shooting weddings and families was not why he got into photography and found that to do the jobs he wanted to do, he needed to start shooting them on his own. If you take one thing away from the film, it should be that, don’t get sucked into shooting what you don’t love. Setting up sessions to create what you want to create for free might seem counterintuitive, but it’s not. How are you going to get the paying jobs you want, if you don’t have the images to represent yourself? If your heart is yearning to create something other than what pays the bills, go out there and do it on your own and in the long run, it will pay dividends.