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Gear & Apps

New Sony E-Mount Lenses Announcement

By Joseph Cha on October 15th 2013

Sony has announced 5 new full frame E-Mount lenses to go along with the newly announced full-frame mirrorless interchangeable Sony α7/α7R. These new lenses now give Sony shooters an impressive selection of lenses to choose from.


Carl Zeiss Vario-Tessar T* 24-70mm F4 ZA OSS Zoom Lens


This lens will most likely be the most popular lens of the lineup. It covers 3 great prime focal lengths (24mm, 35mm, 50mm) as well as everything in between up to 70mm. I can see a lot of beginners as well as professionals utilizing this lens.

From Sony:
The new Carl Zeiss Vario-Tessar T* 24-70mm F4 lens combines a versatile 24-70mm focal length with a useful F4 maximum aperture at all focal lengths, making it an ideal lens for portraits, landscapes and every day shooting. The new lens also features Optical SteadyShot® for keeping shots crisp and clear at all focal lengths, even at slower shutter speeds.

Carl Zeiss Sonnar T* 35mm F2.8 Lens


From Sony:
The new Zeiss Sonnar T* F2.8 lens is a wide-angle prime lens that features a popular 35mm focal length and bright maximum F2.8 aperture. Weighing in at only 120g, its unique combination of outstanding optics and small size makes it perfect for street photography, landscapes, interiors, low-light shooting and more.

Carl Zeiss Sonnar T* 55mm F1.8 Lens


From Sony:
The new Zeiss Sonnar T* F1.8 lens is another high-quality Carl Zeiss prime lens that has an extra-bright F1.8 maximum aperture for pro-style background defocus effects, making it an outstanding choice for portraiture, low-light shooting and everyday photographic assignments lens. It also has a nine-bladed circular aperture, is dust and moisture resistant and Carl Zeiss T* coating.

Sony 28-70mm F3.5 – 5.6 OSS Zoom Lens


From Sony:
The Sony SEL2870 mid-range zoom lens provides an outstanding introduction to full-frame imaging in a light, compact package. It will be paired as the kit lens for the new full-frame A7 camera.

G Lens 70-200mm F4 OSS Telephoto Zoom Lens

From Sony:
The new premium 70-200mm G Lens covers a generous zoom range of 70-200mm and is an ideal choice for travel photography and long-range shooting. The innovative optical design of the new zoom reflects its G Lens pedigree. Two ED glass elements are combined with three aspherical elements for high resolution and contrast throughout the entire zoom range, minimizing distortion and color aberration.


I’m a photographer and cinematographer based in Southern California. When I don’t have a camera in my face I enjoy going to the movies and dissecting the story telling and visual aesthetics.

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