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Gear Rumors

New Olympus 40-150mm F/2.8 Rumored To Be $1200-1300

By Anthony Thurston on August 13th 2014

One of the biggest downsides to switching from a DSLR system to a Mirrorless system currently, is the lack of a full and robust lens lineup for the majority of mirrorless systems. While DSLR manufacturers are busy updating their old lenses, mirrorless systems don’t have some focal lengths covered at all for Pros, which can be a problem.

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Olympus is on their way to rectifying that for their micro four thirds system, with the soon to be announced/released 40-150mm F/2.8, which is an 80-300 equivalent on 35mm. The pro telephoto lens will round out a good system for Olympus giving them one of the most complete professional lens systems available for a mirrorless system.

[REWIND: Sony 85mm Lens Expected For Photokina]

According to the latest, the new lens will run for between $1200 and $1300 in the US, which is great news if you ask me. It’s expensive enough that you don’t wonder about the build, yet inexpensive enough to be affordable for those who want one. This could be a big seller for the wedding and sports shooters on the Olympus system.

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What are your thoughts on the price for this 80-300mm equivalent lens? Is it too low, too high, or just right? Leave a comment below!

[via 43 Rumors]

Anthony Thurston is a photographer based in the Salem, Oregon area specializing in Boudoir. He recently started a new project, Fiercely Boudoir to help support the growing boudoir community. Find him over on Instagram. You may also connect with him via Email.

Q&A Discussions

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  1. Michel Andy

    How about IS?

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    • Isaak Kwok

      I don’t the lense will come with IS as Olympus OM-D range of cameras have IBIS in-built, whether it’s 3-axis in the OM-D E-M10 or 5-axis in the OM-D E-M5 and OM-D E-M1.

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  2. Isaak Kwok

    Hmmm … looking forward to it’s announcement/release. Will have to check the price when it eventually arrives in Australia as there is a big price variance.

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  3. Al cu

    I’m building a prime kit. Give me a 150mm 1.8 the size of a soft drink can and you’ll see me on a pre order list

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  4. Al cu

    Price is on par, I’m sure it will fill a Hugh gap. I say again mirrorless is a no brainer unless your shooting for billboards

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  5. Matthew Saville

    If you can get to the equivalent of 80-300mm f/2.8, then it certainly ought to cost at least $1200!!! Especially with Olympus’ great track record for ruggedized, weather-proof lenses.

    I only wish Sony would make a M43 sensor (to sell to Olympus, a la Nikon) that is as good as their current hot item, the 24 MP APS-C sensor! Olympus’ main downfall right now is IQ in “envelope pushing conditions” such as long exposures and high ISO’s…

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  6. Richard Matulac

    I’m really looking forward to this lens release. I had considered the panasonic alternative but being on an om-d makes the in lens stabilization redundant and this lens has an extra 50mm (100mm I guess) length on it. Price is similar to the panasonic version as well so I think more than justified.

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  7. Rafael Steffen

    I am very happy to see that these companies are starting to see the importance of delivering quality glass for the mirrorless cameras.

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