You can often identify the author of a photo by their photographic style. Just as it’s easy to recognize the art of Dalì or Picasso, it’s easy to recognize the landscapes of Michael Kenna. We could call the personal style of every great photographer their signature. This signature depends on how the picture is taken (the composition, angle, subject, light), how the photo is retouched (color, modifications, application of Looks), and much more.

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Post-production assigns a unique style to photos and gives that “wow” effect that each of us looks for. However, finding your signature editing style is not an easy task. Luminar can help thanks to its Looks and the simplicity it brings to editing.

Some aspects of a signature still fall in the scope of shooting: the model or objects, angles, focal length. Other aspects, however, fall into the scope of photo retouching: filters, LUTs, and all the other adjustments you may like to use.

The combination of these elements can define your style, which surely should remain high-quality and appealing but should differ from others’. Before the arrival of Luminar, achieving this signature style required a lot of time and focus. Most of the time, photo retouching software has hundreds of options that are not very intuitive and often do not allow you to obtain the best results from TIFF or RAW files.

Luminar’s Looks give you an excellent starting point to create your personal style. You can also purchase additional Looks created by Skylum professional photographers if you can’t find one you like in the built-in set. But it doesn’t end there! Your own editing style must be something unique, which is why Looks should only be used as a base to work on your signature.


To create your own unique Look, begin by taking several photos of different subjects as a starting point and manually applying adjustment curves to them (modifying the contrast, brightness, and all the other parameters that should be modified). If you save and name this Look, you can apply it to other photos to copy the same adjustments. From now on, all you need to do is apply your Look to see your signature style applied to your pictures.

Save Look

This will be part of your personal and professional evolution, and you’ll discover what connects your pictures over time. This style of editing will become a habit, a natural way of expressing yourself through your photos.

Don’t be afraid to take famous photographers as examples, but remember not to rely on their presets. It’s essential to create your own. Think, for example, of the number of cameras available on the market. Your Look applied to a RAW file from one camera may not be rendered the same as it will be with the RAW file from another model.

Additionally, you should be careful not to overprocess your photos. In creating your signature, you risk making one of the most common errors seen on the internet: exaggeration.

We often see pictures that are oversaturated with impossible contrasts. By doing that, you risk making a bad impression and being remembered not for your style but for your overediting.

Export final

Luminar’s tools can be divided into two types: AI tools and classic photo editing tools.

The former provides us with automatic and controllable adjustments thanks to Artificial Intelligence, while the latter have sliders which, even if moved to the maximum or minimum, will hardly prove destructive to a high-quality photo. You can trust Luminar to give exceptional results so you can dare to present your photos with a unique style while avoiding overprocessing.

Visit and download Luminar 4 right now. Get started instantly with a 7-day trial, then use discount code SLRLOUNGE10 to save $10 on the full purchase price.

About the Author

Gianluca author photo

Gianluca Ferradino has dedicated himself to post-production photography, collaborating with dozens of photographers and several editorial and promotional production studios. He specializes in processing portrait, still life, beauty, and fashion photography and is among the most referenced digital imaging technicians in Italy. Gianluca also provides workshops in which he helps professional photographers improve their skills and speed up their post-production workflow.

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