Let’s be honest with ourselves, in this day and age having a good website is key getting new clients. When people want to find something they look it up online, so if they are looking for a photographer where do you think they are going to look?
Most people will be looking for websites of the photographers in their area who specialize in the type of photography they are interested in. So if you don’t have a website, or your website does not look good, or it has not been updated in months then people coming to your site will leave before you have a chance to convince them to contact you about being your client.
So how do you create a good website that will sell your photography well and help you to grow your business? Checkout this great workshop session just released by B&H titled: How to Create a Website That Will Grow Your Photography Business. This workshop focuses on Squarespace, a great web publishing platform designed so that anyone can create a modern website with ease. Take a look at the video below:
Just as a final note, Squarespace is not your only option as a photographer. WordPresss is also a great platform for hosting photographer websites. I personally prefer WordPress to Squarespace for a variety of reasons but both are great platforms that can handle your every need as a photographer.