Commercial advertising photographer Tom Hussey photographed an award winning campaign for Novartis’ Exelon Patch, a prescription medicine for the treatment of mild to moderate Alzheimer’s dementia.
The images featured Alzheimer’s patients looking into mirrors and remembering their younger self on the other side. I was very moved by the concept and execution of these images, which Tom nailed out of the park. I have not been effected directly with any family members suffering from this illness, but I do know several close friends who have had to deal with this in their families.
I feel like these images really convey a feeling of hope, of remembering memories that many with this illness forget. Take a moment and check these shots out, I included a few of them below but make sure to visit the original post to view them all. Really great work here in my opinion.