Photoshop is frequently pointed to as the enemy these days in the world of beauty. From supermodels to soccer stars, fingers point at Photoshop as the culprit for all that is wrong with society. Photoshop perfection has indeed permeated our society so that the beauty ideal of spaghetti arms, thigh gaps and pore-free faces are the norm and it’s difficult for women to keep up to these standards. And though I agree with the overuse of the tool, as a photographer, it is a tool that I wield often, though with caution.
Will there ever be enough uproar to do away with Photoshop in magazines and fashion? Probably not, but there is a movement to lessen the dependency to Photoshop as a means to make people beautiful. Colbie Caillat, a Grammy-winning singer and songwriter is trying to do her part to make a statement on natural beauty. She bares all in her new music video, ‘Try,’ as well as in her entire album, Gypsy Heart.
It’s so true that you can go so far down the rabbit hole of altering yourself to where you’re not happy anymore. I don’t have Photoshop on my album cover. At the video shoots, I’m doing less hair and makeup. For the “Try” video I didn’t prep or starve myself and over-exercise. And then I didn’t get my nails done, I didn’t get my hair done. I didn’t get a facial. I didn’t have a stylist.
In an interview with Elle.com, Caillat states that as an artist she has a “major responsibility” of the message she sends through her music, her album covers, her videos and photo shoots. “When I see gorgeous models and singers and they look perfect on their album covers, it makes me want to look like that, too, and it makes me feel like if I don’t Photoshop my skin on my album cover, I’m the one who’s going to look a little off and everyone else is going to look perfect. And that’s what everyone is used to seeing. They’re used to seeing people on the album covers completely Photoshopped.”
In her video for ‘Try,’ she and a group of other airbrushed ladies begin with a fully made up face and not a hair out of place. As the video progresses, the women begin removing their makeup, including Caillat herself, who at one point gets ‘un-Photoshopped,’ as evidenced in the sudden lines and blemish that appears on her face, as she sings, “Put your makeup on. Get your nails done. Curl your hair. Run the extra mile. Keep it slim so they like you, do they like you? You don’t have to try so hard. You don’t have to give it all away. You just have to get up. You don’t have to change a single thing. Wait a second, Why, should you care, what they think of you. When you’re all alone, by yourself, do you like you? Do you like you?”
Watch the inspiring video with a powerful message here:
In this day and age when people (especially celebrities) are so afraid to win the approval of others and look perfectly put together all the time, it is refreshing for an artist to stand up and not only spread a powerful and positive message, but be brave enough to live it out under the bright, hot lights in the studio as well. And of course, she looks stunning doing so, as do the other women in the video. Kudos to them and Colbie Caillat.