Current Events
Canon May Drop Cheap Compact Cameras, Increase Focus on DSLR Market
The writing has been on the wall for compact cameras for a while now, and it seems inevitable that their days are numbered. It came out earlier today that Canon is seriously considering dropping production of all their cheap compact cameras (under $300), and increasing their focus on the DSLR market.
This is not something that should surprise most of you, as I said, most people don’t bother with compact cameras anymore. We live in a world where a smartphone is your quick and convenient camera, no need for a dedicated camera that takes only slightly higher quality pics than your phone.
[REWIND: The EOS M: Canon’s Loss Is Your Gain]
I am glad that more resources will be going into DSLRs, but at the same time you have to wonder why Canon seems to be shunning the mirrorless market. Yes, the EOS M failed… but as my recent review shows, it was not all bad, and had they given it a proper chance would have been really popular. I have receive tons and tons of emails from people who bought an EOS M for the insanely cheap prices it is available for now and love it.
What are your thoughts on this news? Would you prefer Canon put more resources into mirrorless or should they stick to what they are good at with DSLRs? Leave a comment below to join the discussion.
[via Canon Watch]
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Honestly I think all of them should stop with the compacts and focus their resources, marketing and research into system camera’s and lenses.
You sell one unit of a compact and it’s done. If you have a compelling system camera, you can upsell lenses, flashes, triggers, they’re even starting to sell apps(Samsung/Sony). That’s the kind of product that will allow the camera OEMs to survive into the future. If the last 10 years has shown anything it’s that products with ecosystems backing them not only sell, but breed’s loyalty and retention.