The general camera market is mostly still polarized into two distinct families – Nikon or Canon. When we think of things that Nikon is better at than Canon, we tend to think of, you know, little things like taking pictures, and Canon tends to be better at marketing. Ok, I’m taking the mick, except that Canon really IS quite good at marketing. It’s something they’ve reminded us of over and over again through the years, and again recently with their humorous ‘Never Again’ ad campaign. This ad was designed to remind you of the value of a printed image and thus inspire you to do so – with, of course, their PIXMA line of printers.
The concept of printing what you shoot has been largely lost within a digital age, and that’s not necessarily a good thing. Aside from the somewhat esoteric process that was developing, printing your images used to just be what you did. You shot, and you printed. Not printing your images could mean at some point they vanish in some silicon wasteland of a hard drive that corrupts, and, as the campaign shows in each of the short spots, printing can save your bacon in more scenarios than you may have thought of, but dread finding yourself in.
From a child who comes across some compromising images of his parents, to an employee who inadvertently hands over a tablet with that receives the worst spring break photos at the worst time, the shorts are worth a watch. Furthermore, the PIXMA printers are actually very good printers that are typically devoid of the troubles of jamming and so forth found with many. Right now you can get a PIXMA Pro-100 Wireless Professional Photo Printer for $50. That’s right, just $50 after rebate, and you’ll have a pro-level Canon photo printer that typically costs $400. Here’s how:
- If you don’t already have one, sign up for a B&H account.
- Click on the Pro-100 to send it to your cart. (click here)
- From within your cart, enter the following promo code to get a $100 discount and 50 sheets of paper: PSWBH15
- Finally, fill out rebate for which you will receive a further $250 discount on your printer, bringing your final cost to just $50
- Print, enjoy your photos & avoid embarrassing moments.
*see information about the PIXMA Pro-100 below videos.
PIXMA Pro-100 Specs:
4800 x 2400 dpi
Print 8 x 10″ in 51 Seconds
Wi-Fi, Ethernet, AirPrint, PictBridge
Print Sizes up to 13 x 19″
8 Ink Cartridges Including 3 Monochrome
CD, DVD, Blu-ray Printing
Print Studio Pro for Photoshop, DPP
True Monochrome Prints
The 3 monochrome inks which are part of the 8-ink ChromaLife 100+ system consist of Black, Gray, and Light Gray. These inks deliver enhanced, deep black density to raise your level of professional print quality when creating the dramatic expression of grayscale photography
Optimum Analysis & Mixture Of Color
The Optimum Image Generating (OIG) System utilizes two major technologies that were first introduced in the PIXMA PRO-1. The first is a sophisticated mixing balance of inks determined from numerous ink combinations and advanced analysis. During this analysis, the OIG System carefully calculates the best results for each print mode and paper type used while looking at various image factors including color reproduction, tonal gradations, black density, low graininess, glossiness, anti-bronzing and anti-metamerism. These critical ink balancing principles are derived from Canon’s expertise in imaging technology, as well as the familiar colors of life that people see and remember on a daily basis. The second is the balancing of color reproduction, tonal gradations, and uniform glossiness. The genius and power of the OIG System is truly showcased when your image is printed, exhibited and is seen exactly as you envisioned it
The powerful Print Studio Pro plug-in software provides professional photographers effective printing solutions and can directly hand-over image data. Print Studio Pro is compatible with Digital Photo Professional (ver. 2.1 or later), Adobe Photoshop CS, Photoshop Elements, and Photoshop Lightroom
Get yours for $50 here. They will likely sell out within a day or two.