We were all wondering how Sony would react to the Panasonic FZ1000, which is basically an RX10 with a longer lens and 4K video recording. Well, their reaction has been swift and is great news for anyone who was thinking about an RX10.

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Sony has dropped the price on the RX10 by $300, to $998, which essentially puts it at the same price as the FZ1000 (~$100). This is turning out to be a nice little battle over the bridge camera market.

I loved the RX10 when I tried it out. The video was superb and the stills were great. The only real problem that I had with it was with the AF on fast moving subjects. The FZ1000 looks like a camera that does all the same things right, and maybe even a little more. It should be interesting to see how this whole battle all shakes out.

Regardless, a $300 price drop shows that Sony means business. For anyone interested you can find the new $998 pricing over on B&H here.