tutorials
- How to Color Correct with Lightroom
- Speed Up Post Production with RPG Keys
- How to Automate Photoshop Actions in Lightroom Using Droplets – Part 3 of 3
- How to Create a Photoshop Watermark Action – Part 2 of 3
- How to Create a Logo Watermark in Photoshop – Part 1 of 3
- Post Production – How to Apply Textures to Images Using Photoshop
articles
downloads
- Wallpapers – “The Urban Triplets” – January 2010
- SLR Lounge Photography Wordpress Blog Theme
- Install Wordpress with Blue Host
- Install Wordpress with Godaddy Hosting Services
- Website Tools – Part 2 of 3 – “Simply Green” – A Two Button SEO Ready Landing Page CSS Template
- Website Tools – Part 1 of 3 – “The Photo Stack” – A One Button SEO Ready Landing Page CSS Template
Archive for the ‘Marketing’ Category
10 Ways to Make Your Photography Studio High-End
These days, starting a website or a blog can be as easy as making breakfast. In a few hours, you can have a site up and running for a business with endless options for marketing, branding, and community interaction. But what’s the best way to proceed? I believe in the effectiveness of [...]
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Search Engine Optimization (SEO) – Backlinks!
Our photography SEO expert and friend, Zach Prez, author of Photographers SEO Book, is back to share some more tips about link building in the photography industry. We hope this information is useful and informative for your photography studio.
After reading our previous post titled Understanding SEO, you know that your best time spent in [...]
Understanding SEO (That Search Thing) – A Basic Starting Point for Photographers
For this entry, we asked our Photography SEO expert and friend, Zach Prez, author of Photographers SEO Book to share some insights on how to get started on SEO in the photography industry. Enjoy!
Search engine optimization can provide your website a constant stream of new photography clients. SEO for short, has been my home [...]
Optimize Your Images for Search Engines
Here’s a tip for building traffic to your website: Optimize your images for search engines. Most artists don’t take advantage of this, and all it takes is a little extra effort each time you add an image to your site.
Search engines work mainly off of text and links. Because of this, search engines have a [...]
Top 10 Ways to Market Your Photography Studio Online
How many cold calls a week does your studio receive from SEO or marketing “specialists?” How many online magazines, blogs, and directories have tried to get you to pay thousands of dollars for banner ads or “premier listings?”
With thousands of ways to advertise online, it may be difficult to find legitimate, effective, and targeted [...]
Business – The “Long Tail” & Wedding Photography
The popular business book Long Tail, by Chris Anderson details the phenomenon of selling “less of more.” With the proliferation of the Internet, online businesses like Amazon.com and Netflix are able to turn a significant profit from selling low volumes of rare, less-popular, or hard-to-find items, instead of the traditional business model of selling [...]
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Business – Marketing Your Photography Studio
Recently, we had the opportunity to interview with Tyler Garns about how we started our photography studio. Tyler is an experienced sales person and marketer who is currently interviewing various photographers in order to discover exactly what business and specifically marketing practices, are pushing certain studios into the limelight, while others struggle and eventually die [...]
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