Business Tips

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10 Things New Photographers Need to Know

Learning from our mistakes is key to growth and success as a photographer. I am sure many of us could write up a list of things we wish we would have known or done differently...
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Brands Now Require Models to Have 10,000+ Instagram Followers

To be beautiful, sexy, svelte and fit is no longer enough if you want to book jobs as a model. You must have a social media following. How does that affect you as a photographer?
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6 Link Building Strategies for Photographers

With so many similar sites, how does Google decide which ones to display in its search results? One of the main ranking factors is backlinks, e.g. links to your site. The...
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Facebook Etiquette for Photographers

Facebook is a wonderful platform for all businesses to market to potential clients and connect with other professionals in the same field. However, in many cases, common...
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Use Image SEO to Drive Traffic

Google Image Search Gets You Business Google image search can give your photography website a significant boost. Because image search results use a different algorithm than...
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How Much Should I Charge? |Kelly Brown's Photography Pricing Formula

It's the question that all photographer's struggle with when they first start. The answer is actually a fairly simple math formula.
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You’re Nothing Without SEO! | Why I Moved My Website To WordPress

Good SEO allows you to organically rank on google. This article covers basic SEO and why I moved my website to WordPress.
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5 Tips For Gaining Facebook Business Page Likes From Potential Clients

What are some ways that we, as photographers, can gain a following of legitimate potential local clients on Facebook without paying a dime?
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Squarespace SEO | Ultimate Guide to Improving Your Rankings

By now, most photographers know that Squarespace sites are beautiful, clean responsive and modern.  But how do they perform in search engines?  We've often gotten this...
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Ways to Creatively Market Your Business With Custom Magazines (And Make Money, Too)

Do your marketing materials need a makeover? try making a magazine! Here are numerous ideas to market your business using this custom printed brochure.
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2015 Wedding Photographer Pay Rates Survey

We want to compile an awesome industry survey resource for 2015 on current "average" pay rates for 3rd, 2nd and Lead Shooters. This survey will take less than 1-2 minutes, and...
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Companies That Save Your Photography Business Time

Time is money, especially in the photography industry. Here are a few companies I was able to chat with at WPPI who offer time saving services or products. Which would you use?
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