Gear Announcements


GoPro's New Hero4 Session: Smaller, Lighter, Simpler

GoPro has announced their latest HERO action camera, and it is a stark departure from what we have become used to from GoPro in terms of design.

FirstLight Backpacks, Canon Celebrates 5D, and Sony Impresses w/ RX100 M4 | The Daily Roundup

MindShiftGear announces their new 'FirstLight' Backpacks, Canon Celebrates 10years of the EOS 5D line, and Sony Impresses with their New RX100 M4 Slow Motion.

Nikon Announces New Lighter, Brighter & Pricier 500mm and 600mm Primes

This early this morning/late last night, Nikon made three somewhat surprise lens announcements. Highlighting those announcements were new 500mm F/4 and 600mm F/4 lenses, which...

Canon Announces New List of Recommended Lenses For New 5DS

The 50MP 5DS and 5DS R are here, and the million dollar question for Canon and other DSLR owners is how current lenses will perform on such a high resolution sensor.

600EX-RT Counterfeit Warning | Here's How To Check Your Canon Speedlite

In the recent past, we have had the unfortunate, but necessary, obligation to let you all know about counterfeit Nikon camera bodies. Today we have something from team Canon,...

Fuji X-T1 Firmware coming June 29th

The Fuji X-T10 is now hitting stores with its upgraded features and improved autofocus. X-T1 owners have been getting a little jealous of the features, knowing that the version...

Venus Optics Announces New 15mm F/4 1:1 Macro Lens

Venus Optics is quickly making a name for themselves int he macro photography world with some unique offerings, and they continued that trend today with the announcement of...

Sigma Unveils New 24-35mm F/2 Art Series Lens

This morning, Sigma made it official, announcing the new 24-35mm F/2 DG HSM Art lens.

DxO Labs 'ONE' - DxO's Own 20MP 'DSLR Quality' Camera For iPhone

DxO dives into hardware with their own powerhouse mobile 'camera'. It looks impressive, but is DxO misleading us with their own camera's score?

Sony Claims AF of Adapted Lenses will 'Almost' Match Canon DSLRs on A7R II

Sony A7R II pre-orders open up today as well, so now the question becomes, "Are you going to get one?"

Sony Announces Slew of New Firmware Updates

In the wake of Sony's major announcements regarding the A7R II, RX100 M4 and RX10 II, they have also announced a crop of new firmware updates for many of their current products...

Meta35 - The Convenience & Customization Of Digital, Brought To Film Cameras

Everything we do is organized on a computer these days, so why should analogue film allow for the same? Meta35 aims to do just that.